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Privacy Policy

1. Introduction

We are committed to safeguarding the privacy of our website visitors, customers, and service users.
This policy applies where we are acting as a data controller with respect to the personal data of our website visitors and customers; in other words, where we determine the purposes and means of processing that personal data.

By using our website, you consent to our use of cookies in accordance with the terms of this policy.
In this policy, “we”, “us”, and “our” refer to Mellbour.

2. The Personal Data We Collect

We may collect, store, and use the following kinds of personal data:

Contact Data: Your name, email address, phone number, and postal address.
Account Data: Your account identifier, email address, settings, and marketing preferences.
Transaction Data: Details of purchases you make, including name, address, payment details, and transaction history.
Communication Data: Information contained in or relating to any communications you send to us.
Usage Data: Information about your use of our website, including your IP address, browser type, geographic location, and navigation paths.

3. Purposes of Processing Your Data

We may process your personal data for the following purposes:

Operations: To operate and manage our website, process orders, and supply products or services to you.
Publications: To display information such as testimonials, reviews, or account data based on your instructions.
Relationship Management: To communicate with you, manage customer relations, and provide customer service.
Direct Marketing: To send promotional materials and updates, with your consent, via email, SMS, or post.
Research & Analysis: To improve our website and services by analyzing usage and performance data.
Security: To prevent fraud and safeguard the website and our business from threats.
Legal Compliance: To comply with legal obligations or defend legal claims.

4. Legal Bases for Processing

We rely on the following legal bases for processing your personal data:

Legitimate Interests: For operations, relationship management, security, and research activities.
Consent: For sending you direct marketing communications.
Contractual Necessity: To fulfil transactions and services requested by you.
Legal Obligations: Where required by law to store or disclose data for compliance purposes.

5. Providing Your Personal Data to Others

We may share your personal data with:

Service Providers: Such as payment processors, delivery services, and IT support companies.
Payment Processors: Including Stripe, Klarna and Clearpay to handle transaction data securely.
Marketing Platforms: Such as Mailchimp for managing email marketing campaigns.

We will only share your personal data where necessary to provide our services, comply with legal obligations, or protect our rights and interests.

6. International Transfers

We may transfer your personal data to countries outside of the European Economic Area (EEA) or the UK where necessary. These transfers will be based on legal adequacy decisions or appropriate safeguards.
Some of our service providers are based outside the EEA and UK, and we ensure that they meet the required legal standards for data protection.

7. Retention and Deletion of Personal Data

We will retain your personal data only for as long as necessary to fulfil the purposes for which it was collected or as required by law.

Contact Data: Retained for a minimum of 3 years and a maximum of 7 years after the last communication.
Account Data: Retained for a minimum of 3 years following account closure and up to 7 years. Transaction Data: Retained for a minimum of 3 years after the transaction date and up to 7 years.

 Upon expiry of the applicable retention period, we will delete your personal data.

8. Your Rights

You have the following rights concerning your personal data:

Access: Request a copy of your personal data.
Rectification: Ask us to correct inaccurate or incomplete data.
Erasure: Request that we delete your personal data.
Restriction: Ask us to limit how we process your data.
Objection: Object to the processing of your data for specific purposes, such as direct marketing.
Portability: Request the transfer of your data to you or another organisation.

To exercise any of these rights, please contact us at customerservice@mellbour.com.

9. Cookies

We use cookies on our website to:

Authenticate your identity and personalize your experience.
Analyze website traffic and performance.
Remember your shopping cart and preferences.

You can manage cookies through your browser settings. Disabling cookies may limit the functionality of our website.

10. Security of Personal Data

We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, disclosure, or loss.
While we strive to protect your data, we cannot guarantee the security of information transmitted online.

11. Changes to this Policy

We may update this policy from time to time by publishing a new version on our website.
You should check this page periodically to ensure you are happy with any changes.

12. Contact Us

If you have any questions or concerns about this privacy policy or how we handle your data, please contact us at:
Mellbour Ltd
124 City Road, London, London, United Kingdom, EC1V 2NX
customerservice@mellbour.com
0207 183 5989